Chuck brings over 39 years of experience to clients with an eye on every element in the creative process that ensures successful campaigns from concept to completion, on time, and on target. He manages all strategic planning and advertising content for all facets of advertising, including television and radio broadcast copy writing, production, directing, client consultation and presentation. He also leads concept development and creative execution while leveraging a multitude of business relationships to exploit media and marketing partnerships and opportunities on behalf of agency clients.
University of Idaho, BA Advertising 1984
UI Student Advertising Competition Team Leader 1984
Over 30 years of work history in media, 21 as Advantage Media Director. Implements all Digital Media buying, planning and consultation. Project management from Facebook campaigns to large digital display, video display pre-roll, re-marketing, Twitter, Pinterest, as well as organic (non-paid) social media content management and SEM (search engine marketing) for many clients. Responsible for buying over $1 million in media in numerous states.
With origins in Silicon Valley’s high-tech industry, Dallas brings over 30 years of video and audio production knowledge to our “DNA”. With extensive live event and corporate video experience, to owning his own video/audio production company, Digital Barn Productions. Add to that, years spent covering collegiate athletics from behind the camera, capturing the drama on the field and court then bringing it to new life in the edit suite. A self-professed “GEEK”, Dallas builds our editing PCs from scratch guaranteeing extreme performance and reliability. Also, a FAA licensed Drone Pilot, he has all the angles covered!
With over two decades of experience, he manages all phases of web development from concept to execution. His design skill set combined with a coders brain take websites to the next level in form and function. Streamlined functionality in mind for mobile / multi-platform responsiveness are always a priority. He administrates a dedicated Linux server that hosts currently close to 100 clients. Managing a server enables more control in the development and creation of websites. All phases of web development, hosting and security are all under one roof to provide our clients with quick, reliable service for maximum up time.
Leads design and conceptual development for print advertising, outdoor, posters, brochures, logo development, and broadcast media. In addition to his print design work, he also provides assistance in our web and video departments and on occasion, he’s known to step in front of the camera as talent in a video production. He began his career producing print, video and general marketing materials at an information technology company in Wisconsin. In 2022 he returned to his family roots in Eastern Washington and soon after joined the team at Advantage.