Michelle Ralston

President
Email
Seems sweet enough when you look at her, she even caters (making cute little cupcakes...a culinary artist on the side) .......BUT don't bad mouth her Raiders!

Over 30 years of work history in media, 21 as Advantage Media Director. Implements all Digital Media buying, planning and consultation. Project management from Facebook campaigns to large digital display, video display pre-roll, re-marketing, Twitter, Pinterest, as well as organic (non-paid) social media content management and SEM (search engine marketing) for many clients. Responsible for buying over $1 million in media in numerous states.

Unique things about Michelle:

  • CITIES LIVED IN:
    Rexburg ID, Ellensburg WA, View ID, Portland OR, Lewiston ID, Tonopah NV, Salt Lake City UT, Detroit MI, Clarkston WA, Moscow ID then back to Lewiston ID
  • WHAT DO YOU DO IN YOUR SPARE TIME?
    I own a catering company, I love to cook.  I also love to travel and spend time with my kids and grandkids.
  • TRAVEL MEMORIES OF NOTE:
    Love Mexico and the Oregon Coast. Family vacations are the best, my youngest son and I drove to San Francisco over an 8 day vacation and it was the best trip ever.
  • SOMEDAY I PLAN TO GO TO:
    France with my granddaughter in 2024!
  • UNEXPECTED FUN FACT:
    My great-great uncle, Philo Farnsworth, invented the TV in Rigby Idaho!
  • A REALLY BIG ACCOMPLISHMENT:
    Learning from scratch the world of digital advertising!
  • ORGANIZATIONS, PAST AND PRESENT:
    Lewiston Tribune Advisory Board, President and Board member of the LC Valley Ad Federation and currently Lewis Clark Valley Chamber of Commerce Board of Directors.
  • WHO KNEW?
    I love wrapping Christmas gifts and offer my services during the Christmas season to wrap gifts for people!
  • FAMILY MATTERS:
    I have 4 children, 3 are grown with families of their own and my youngest is 15.  I have 4 grandchildren ranging from 10 years old to 3 years old.  The loves of my life!
  • WHY MARKETING?
    Fell into it as a traffic manager in radio in the late 80’s, spent 11 years in radio and the agency was a natural transition for me over 20 years ago!
  • FAVORITE FOOD(S):
    Lobster, Shrimp and Steamer Clams.
  • FAVORITE RETAILER(S):
    I spend a LOT of time at Costco!
  • FAVORITE TV SHOW(S):
    Yellowstone, Survivor and Outlander
  • WHAT’S YOUR SECRET WEAPON IN LIFE?
    Organizational skills!
  • WHAT DO YOU ORDER AT A BAR?
    Vodka Tonic with Lime

Daniel Vestal

Senior Video Producer
Email
This guy is a HUGE nerd. He even looks like he's about to go off 3 hours talking about camera codecs and lighting schematics. DONT LET HIM!

In Daniel's 11 years of experience, he's gone from making music videos in Texas for indy bands to making fashion videos, cooking shows and social media campaigns for Macy's, Martha Stewart, The Cake Boss, Bose and more in New York City. His time in New York reminded him he was more of a country mouse than he is a city mouse and he's excited to bring his talents to the LC Valley with Advantage Advertising. Don't let his use of the word "ya'll" alarm you.

Unique things about Daniel Son:

  • CITIES LIVED IN:
    Texas: Austin; New York: New York City
  • WHAT DO YOU DO IN YOUR SPARE TIME?
    Play guitar and read bedtime stories to my 3 girls
  • TRAVEL MEMORIES OF NOTE:
    I once got a free tour of Seattle's PBS station when I was in middle school. I just walked in and asked if I could be shown around and they obliged. Pretty neat.
  • SOMEDAY I PLAN TO GO TO:
    Sweden
  • UNEXPECTED FUN FACT:
    My great great great great great great great grandfather fought in the revolutionary war along with his son.
  • A REALLY BIG ACCOMPLISHMENT:
    Having three beautiful daughters.
  • ORGANIZATIONS, PAST AND PRESENT:
    None
  • WHO KNEW?
    I can freestyle rap really poorly.
  • FAMILY MATTERS:
    My wife is the creative one out of the two of us, our kids will have no excuse for not being at least a little bit creative.
  • WHY MARKETING?
    Stories are the fabric of society. I enjoy telling the story of products and services.
  • FAVORITE FOOD(S):
    My wife makes the best chocolate and peanut butter cookie sandwiches.
  • FAVORITE RETAILER(S):
    Local retailers are my favorite.
  • FAVORITE TV SHOW(S):
    My favorite story is Charles Dicken's Christmas Carol.
  • WHAT’S YOUR SECRET WEAPON IN LIFE?
    If I told you, it wouldn't be a secret anymore.
  • WHAT DO YOU ORDER AT A BAR?
    Whatever beer the bartender recommends .

Robert Brooks

Art Director / Webinator
Email
Closet abstract artist. Give him some paint, canvas and a closet and he will paint madly, boldly...watch him wilt when his work is criticized.

With over two decades of experience, he manages all phases of web development from concept to execution. His design skill set combined with a coders brain take websites to the next level in form and function. Streamlined functionality in mind for mobile / multi-platform responsiveness are always a priority. He administrates a dedicated Linux server that hosts currently close to 100 clients. Managing a server enables more control in the development and creation of websites. All phases of web development, hosting and security are all under one roof to provide our clients with quick, reliable service for maximum up time.

Unique things about Red Rob:

  • CITIES LIVED IN:
    Idaho: Lewiston, Moscow, Idaho Falls
  • WHAT DO YOU DO IN YOUR SPARE TIME?
    Getting off the grid and roughing it in the beauty of nature...preferably in the Rockies with my wifey.
  • TRAVEL MEMORIES OF NOTE:
    Meeting someone from Coeur d'Alene while traveling in Switzerland. What are the odds of that?
  • SOMEDAY I PLAN TO GO TO:
    Germany
  • UNEXPECTED FUN FACT:
    I could quite possibly be related to a solider that served under the German SS in WWII. Fun? No...interesting..yes.
  • A REALLY BIG ACCOMPLISHMENT:
    Having my two amazing children.
  • ORGANIZATIONS, PAST AND PRESENT:
    None
  • WHO KNEW?
    July 15th of 2017 I became a vegan (for heart health reasons)...but I would say I am more of a vegetarian right now. No meat for over 5 years!
  • FAMILY MATTERS:
    My kids are WAY more athletic than I am or ever was. I couldn't catch a football to save my life, but my son can. My daughter is an amazing volleyball player currently on an elite team.
  • WHY MARKETING?
    I love finding creative solutions to a marketing challenge.
  • FAVORITE FOOD(S):
    Chickpea Casserole, Hot Tamales Candy and Cheesecake
  • FAVORITE RETAILER(S):
    Northface, REI, Amazon
  • FAVORITE TV SHOW(S):
    Billions, Peripheral, The Grand Tour
  • WHAT’S YOUR SECRET WEAPON IN LIFE?
    I am an INFP...less than 1% of the population.
  • WHAT DO YOU ORDER AT A BAR?
    IPA

Erin Kammer

Digital Marketer
Email

Erin interned for Advantage back in 2019 while attending LHS.  She loved it so much that after she attained her B.S. in Business Marketing at University of Idaho, she came back for an opportunity.  Erin spent some time in Moscow as the social media manager for Grub Wandering Kitchen honing her skills and we are so happy to have her with us!

Unique things about :

  • CITIES LIVED IN:
    Lewiston and Moscow
  • WHAT DO YOU DO IN YOUR SPARE TIME?
    I personally love to read mainly fantasy and romance books! I also love gaming from Stardew Valley to Horizon: Zero Dawn, I'm always down for playing with friends.
  • TRAVEL MEMORIES OF NOTE
    I personally love Nashville and the surrounding area. There is just so much stuff to do and my amazing boyfriend is there.
  • SOMEDAY I PLAN TO GO TO:
    Japan! Would love to eat all of the sushi and ramen. Along with all of the Pokémon stuff that is there.
  • UNEXPECTED FUN FACT:
    I had a pet rabbit growing up!
  • A REALLY BIG ACCOMPLISHMENT:
    I was awarded the Student Impact Award for Marketing by the University of Idaho in 2023
  • ORGANIZATIONS, PAST AND PRESENT
    None
  • WHO KNEW?
    My entire family lives in Canada! We used to go visit them every couple of summers when I was little.
  • FAMILY MATTERS:
    My dad and mom raised me and my younger sister in brother in the LC valley. Now we are all grown up and doing what makes us passionate in life!
  • WHY MARKETING?
    From all of my business classes and DECA in high school I fell in love with everything that came with marketing. Doing my DECA takeover in 2019 at Advantage really cemented my career path for college and the rest is history.
  • FAVORITE FOOD(S):
    I will never say no to a sushi platter. That and Chinese food every day of the week.
  • FAVORITE RETAILER(S):
    Costco, never a dull moment and you can always find what you're looking for and more.
  • FAVORITE TV SHOW(S):
    The Vampire Diaries and Game of Thrones
  • WHAT’S YOUR SECRET WEAPON IN LIFE?
    Always being nice to everyone. Someone could be having the worst day ever and a little smile and a kind gesture can go a long way.
  • WHAT DO YOU ORDER AT A BAR?
    Anything super sugary. The more it tastes like candy the better.