Over 30 years of work history in media, 21 as Advantage Media Director. Implements all Digital Media buying, planning and consultation. Project management from Facebook campaigns to large digital display, video display pre-roll, re-marketing, Twitter, Pinterest, as well as organic (non-paid) social media content management and SEM (search engine marketing) for many clients. Responsible for buying over $1 million in media in numerous states.

In Daniel's 11 years of experience, he's gone from making music videos in Texas for indy bands to making fashion videos, cooking shows and social media campaigns for Macy's, Martha Stewart, The Cake Boss, Bose and more in New York City. His time in New York reminded him he was more of a country mouse than he is a city mouse and he's excited to bring his talents to the LC Valley with Advantage Advertising. Don't let his use of the word "ya'll" alarm you.

With over two decades of experience, he manages all phases of web development from concept to execution. His design skill set combined with a coders brain take websites to the next level in form and function. Streamlined functionality in mind for mobile / multi-platform responsiveness are always a priority. He administrates a dedicated Linux server that hosts currently close to 100 clients. Managing a server enables more control in the development and creation of websites. All phases of web development, hosting and security are all under one roof to provide our clients with quick, reliable service for maximum up time.

Misty brings determination, creativity, and a unique perspective to the world of digital marketing. After deciding later in life to pursue the career she had always envisioned, she returned to college to earn her degree in Marketing and Advertising while building hands-on experience in digital marketing and advertising. With experience in digital marketing, social media, campaign execution, and client support, Misty combines current industry knowledge with a fresh perspective shaped by both real-world experience and academic learning. She is passionate about helping businesses connect with their audiences through strategic, results-driven marketing and believes the best marketing starts with understanding people and telling authentic stories.

Caitlin has enjoyed social media since junior high, where she first discovered her passion for creating engaging captions and eye-catching visuals. As her interest in content creation grew, she began learning photography to add an even more creative touch to her work. In 2024, she began her career in social media and marketing and has since continued combining creativity, storytelling, and strategy to help brands connect with their audiences through engaging content. Her passion for content creation has also led to collaborations with brands such as Cupshe, Kati's Makeup, NailPhoria, Heath Street Apparel, and more, creating promotional and social media content featuring their products. She is excited to continue growing her experience and bring creativity, fresh ideas, and passion to the team at Advantage Advertising.

Raised as a dedicated farm boy through and through, Chris traded combines in for crayons about 20 years ago. Graphic design is a passion of his and has taken him from his hometown of Genesee to Moscow, Lewiston, Boise, Coeur d’Alene and back again to his old stomping grounds. There’s an old saying that you can take the boy off the farm, but you can’t take the farm out of the boy. This holds true for Chris, as he still enjoys spending weekends during planting and harvest getting out there and playing in the dirt. He dabbles with finding great deals on power tools and passing those savings on to interested professionals and garage gearheads alike. He’s passionate about his Cowboys and Seahawks (yes, you can have two favorite teams) and did a little coaching football and basketball for a few years way back in the day. It didn’t pay well… He enjoys travel with his beautiful wife, Brooke, and is passionate about turning out great marketing materials to help clients succeed with their business. …and he has a very irrational fear of sharks. Maybe something to do with JAWS coming out when he was very young and his older siblings filling his impressionable mind all about it. So… refer to his brilliant pro tip above. It may just save your life!